Inside Splice’s Beyond Beauty Report: Key Insights on Customer Satisfaction and Loyalty in Nigeria
“Nigeria’s beauty and personal care industry has experienced a remarkable surge in recent years, growing from $4.6 billion (₦1.6 trillion) in 2018 to $8.38 billion (₦5.3 trillion) by 2023. This growth shows no signs of slowing down, with projections estimating the market will hit $9.72 billion (₦15.5 trillion) in 2024.” – by Splice As the […]