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John C. Reilly Plays Buffalo Bill in Italian Western 'Heads or Tails?'

John C. Reilly Plays Buffalo Bill in Italian Western ‘Heads or Tails?’


John C. Reilly will soon appear on the big screen as Buffalo Bill in “Heads or Tails?” a surreal Western by Italian directorial duo Alessio Rigo de Righi and Matteo Zoppis (“The Tale of King Crab“). The film is inspired by a true event that took place during Buffalo Bill’s stay in Italy.

Along with the Oscar-nominated U.S. actor – who co-starred with Joaquin Phoenix in Jacques Audiard’s Western “The Sisters Brothers” – the top notch “Heads or Tails?” cast also comprises rising French star Nadia Tereszkiewicz (“Red Island,” “The Crime is Mine”); Italy’s Alessandro Borghi (“The Eight Mountains,” “Supersex”); and Argentina’s Peter Lanzani (“Argentina, 1985,” “El Angel,” “The Clan”).  

Italian cowboys known as “butteri” –– and hailing from the central Italian plains of northern Lazio up through the coastal Italian region of Maremma into southern Tuscany — have a long-standing connection to Buffalo Bill and the history of America’s Wild West.

Buffalo Bill, born William F. Cody, was a 19th-century American frontiersman who gained fame as a scout, bison hunter, and showman, notably producing the popular “Buffalo Bill’s Wild West” show, which dramatized frontier life for audiences worldwide. In 1890, Buffalo Bill brought his “Wild West” show to Naples and then travelled north to Rome as part of his European tour that offered an authentic wild frontier experience and showcased American cowboy skills.

“Heads or Tails?,” which is now in post, takes it’s cue from a bet famously waged on the outskirts of Rome between Buffalo Bill’s American cowboys and the Italian cowboys on which team was better at taming wild horses. As Italian legend has it, the Italians won.

The Italy-set Western turns on two young lovers named Rosa and Santino – played by Tereszkiewicz and Borghi – who go on the run after the murder of her husband. “Everyone is on their trail, but no one knows the truth,” reads the provided synopsis. Santino is the Italian cowboy who is instrumental in beating Buffalo Bill’s team.

De Righi and Zoppis made a splash in 2022 at the Cannes Directors’ Fortnight with their feature debut “The Tale of King Crab” that, somewhat similarly to “Heads or Tails?,” was a retelling of a local Italian legend.

“Heads or Tails?,” which is titled “Testa o Croce?” in Italian, is produced by Tommaso Bertani at Rome-based Ring Film and New York-based producer Alex C. Lo’s  company Cinema Inutile with RAI Cinema. Also on board are Luigi and Olivia Musini’s Cinemaundici and Filippo Montalto’s Andromeda shingle.

RAI Cinema International is handling international sales on the buzzy title that is expected to surface at a major festival in 2025.



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