Dallas, TX — ProVision Partners (“ProVision”), a leading global strategic growth marketing, technology, and commercial services advisory firm to the travel and hospitality industry, today announces the appointment of Daniel Johnson as Strategic Advisor for the Europe, Middle East, and Africa (EMEA) region. A veteran of the travel technology sector, Johnson brings over two decades of experience in cybersecurity, data protection and strategic consulting to his new role at ProVision Partners.
As a co-founder of VENZA, a leading provider of data protection and regulatory compliance solutions for the hospitality industry, Johnson played a pivotal role in shaping the company’s vision and growth. While serving as the company’s CEO, he led the organization’s strategic direction, including oversight of sales, marketing and product development teams. Under his leadership, the company experienced significant growth, including the addition of an office in the Netherlands in 2018, further expanding the enterprise’s global footprint.
We are honored to welcome a seasoned hotel technology professional of Daniel’s caliber to our growing team. His deep expertise in cybersecurity and his strategic approach to business transformation align perfectly with our mission to deliver innovative, high-impact growth advisory and technology strategy solutions to our clients around the world. David Chestler, President of ProVision Partners
At ProVision Partners, Johnson will advise clients on growth strategies, such as digital innovation and transformation, as well as cybersecurity, tech stack alignment and market entry, helping organizations become competitive and secure in an increasingly complex global marketplace.
I am excited to join ProVision Partners and have an opportunity to contribute to the firm’s continued growth across the EMEA region, said Johnson. The firm’s proven commitment to delivering measurable results for its clients is impressive, and I look forward to applying my experience to support their goals for accelerated growth in the international hospitality and travel sector.
Based in The Netherlands, Johnson also serves as a Board member for several organizations, including VENZA and CyberTek MSSP, a company acquired by VENZA in 2021. He is an active advocate for sustainable solutions within the hospitality industry and holds degrees from both the University of Bristol and Augsburg University.
For more information about ProVision Partners and its comprehensive range of business advisory and marketing services for the travel and hospitality industry, please visit www.provision-partners.com.
About ProVision Partners | ProVision Partners is a leading business advisory and marketing firm, specializing in the global travel and hospitality technology sector. Founded in 2019 by a team of seasoned travel and hospitality industry professionals with deep expertise in operations, marketing, business development and technology, ProVision delivers actionable insights and strategic support to drive revenue growth and business transformation. With a tactical, market-driven approach, the firm helps clients across the global travel and hospitality landscape—ranging from hospitality brands, technology providers, private equity firms, asset owners and travel operators—to define and execute growth strategies that align with today’s dynamic marketplace. Provision Partners offers a comprehensive suite of services, including go-to-market strategy, market entry planning and M&A support, as well as marketing and public relations, brand positioning, channel optimization and technology analysis/implementation. For more information, email [email protected] or visit provision-partners.com.
Andrea ManePROVision Partners
