Rosewood Hotels & Resorts® has launched a monumental chapter in its residential journey with the debut of Rosewood Residences Beverly Hills. A reflection of luxury reimagined, this exceptional property marks the brand’s first-ever standalone residential offering and its inaugural venture into Los Angeles, California. Developed by Nahla Capital and GPI Companies, its arrival heralds a new era in elevated living – an era where a modern, personalized lifestyle converges with timeless elegance, where every moment is steeped in discovery.
Nestled on South Santa Monica Boulevard where the famed Friars Club once stood, Rosewood Residences Beverly Hills was born from a vision to create the space, services and surroundings that support a fully enriched life, one without compromise. Comprising a select collection of just 17 residences complemented by cultivated amenities and shared spaces, the boutique building extends timeless architecture, high-quality craftsmanship, and exceptional service not yet experienced in Beverly Hills. The five-story landmark has been brought to life by the internationally acclaimed Thomas Juul-Hansen, known for his expert ability to harmonize contemporary luxury with classic refinement. In harmony with Rosewood’s philosophy of A Sense of Place®, Juul-Hansen channeled the neighborhood’s effortless elegance and timeless sophistication into every element of the property’s design. The result is a destination that is chic yet charming, not only in look and feel but, more importantly, in the experience it extends. Empowered by a dedicated Rosewood Residential team whose passion and purpose revolves around the genuine relationships they establish with owners, life at Rosewood Residences Beverly Hills is one of constant surprise, delight and discovery.
Estate-Style Living, Brought to Life by Sophisticated Architecture and Design
For Thomas Juul-Hansen, whose celebrated portfolio includes luxury residences and hospitality projects like One57 and Two Twenty-One West 77, Rosewood Residences Beverly Hills offers a canvas for his signature design philosophy. Essential to his vision was the integration of the finest natural materials across both the exterior and interiors, blending them together with an approach that is contemporary yet timeless. Take, for example, the generous amounts of glass on the exterior that flood the residences with air and light, giving the building a modern appearance that is balanced by the classicism of the limestone cladding. Stone, wood, metal and leather are carefully laid throughout the interiors alongside custom hardware and the finest fixtures: floors are lined in wide-plank white oak, walls finished in Venetian plaster, and kitchens and bathrooms equipped with state-of-the-art appliances, beautifully converging to create one-of-a-kind spaces that are as luxurious as they are livable.
Endowed with lavish proportions, the 17 residences range from 3,000 to over 7,000 square feet and feature open, flowing layouts that are both gracious and warm. Accessed by private elevator entrances, large entry foyers set the stage for each impeccably designed home, where the famously abundant Southern California sunshine streams through floor-to-ceiling windows. Entertainers’ kitchens provide for an enlivened gathering place for family and friends, several of which offer twin oversized islands alongside custom millwork from Molteni & C., hand-picked marble from Greece, including the same Dionysus white that was used to construct the Parthenon over 2,400 years ago; and state-of-the-art applications from Sub-Zero and Wolf. Generously sized bedroom suites are tucked away for privacy and seclusion, accompanied by enormous walk-in closets and five- and six-fixture bathrooms. All 17 homes enjoy sweeping terraces that seamlessly blend the indoors with the outdoors, with six also benefiting from private pools and spas, alfresco dining areas, and outdoor kitchens. Additional amenities featured throughout each home include indoor and outdoor fireplaces, wet bars, wine storage, butler’s pantries, and discreet laundry and mudroom access, making them reflective of true estate properties in Beverly Hills. Destined to be among the most coveted real estate in the greater Los Angeles area, four sprawling penthouses occupy the uppermost floors of the Rosewood Residences as their crown jewels, each spread over two floors with their own private rooftop retreats.
A Neighborly Approach to Enriched Living
Exclusively managed by a dedicated Rosewood Residential team that oversees every aspect of the property’s luxury service offerings, Rosewood Residences Beverly Hills extends an exquisite collection of amenities and services designed to elevate the living experience of each owner. Fostering connection and community amongst residents, resort-like shared spaces facilitate the optimal Southern California lifestyle. Residents and their guests are welcomed to the property by an elegant porte-cochere and discreet reception area ensure privacy and exclusivity, while 24/7 security offers peace of mind. A rooftop haven is home to a 50-foot pool, jacuzzi, fitness center and outdoor recreation areas; a wellness lover’s dream. It also offers an intimate lounge, bar and dining room, where floor-to-ceiling windows frame the breathtaking beauty of Beverly Hills. The rooftop will play host to residents’ private gatherings as well as inspired events and experiences developed by the Rosewood team. While open to the public, the ground floor retail spaces have been carefully curated as additional on-site amenities for owners, serving to further enrich the resident experience.
In addition to all the intuitive services that have come to be expected of branded residences, owners of Rosewood Residences Beverly Hills will be consistently engaged with unique offerings and invitations that are tailored to their individual preferences. Whether it be through a special reservation to mark a birthday or anniversary, an in-residence spa experience to decompress following a busy day, or simply an airport pick-up after a long week of travel, the Rosewood Residential team considers it their calling to facilitate exceptional, intuitive service that evolves over time just as the owners do. This commitment extends beyond the grounds of Rosewood Residences Beverly Hills through Rosewood Reserve, an exclusive membership program that brings owners closer to the places, people and occasions that empower and enrich. Through privileged and personalized experiences across Rosewood’s global collection of hotels and resorts, in addition to unique events and partnerships amongst an inspiring community of like-minded individuals and cultural tastemakers alike, Rosewood Reserve ensures that the exquisite lifestyle proposition inherent to each residential address is enduring and omnipresent for owners.
Highlights of the owner experience include:
Residential Butler Service: Overseen by Rosewood Residences Beverly Hills’ House Manager, the property’s butlers are available to assist with every need, from managing household tasks to providing personalized services while homeowners are onsite or traveling. Owners will be able to connect with the onsite team through a designated Rosewood app.
Exclusive Pet Services: In collaboration with renowned local pet handlers, owners can enjoy top-tier pet care for their furry companions including on and off-site training, grooming, and scheduled walks.
Rotating Art Program: Developed in partnership with Creative Art partners, a carefully curated art program allows owners to experience changing exhibitions that reflect the aesthetic and culture of Beverly Hills.
Health & Wellness: Owners have access to a reputable health and wellness expert, including personalized fitness training services, ensuring that both physical and mental well-being are prioritized.
Exclusive Dining & Events Access: Rosewood owners can secure VIP access to special events and make exclusive dining reservations, offering a lifestyle of elevated experiences and luxury.
Community Engagement: Rosewood Residences actively engages with the local community by working with neighborhood retailers and hosting planned community events, fostering a sense of connection and belonging.
Private Delivery & Security: All mail and packages are delivered directly to owners’ residences, providing ultimate convenience and privacy. The building also features a service elevator to maintain discretion when accessing private areas of the residence.
Rosewood Reserve: From day one, the Rosewood team establishes a personal connection with all owners, recognizing them as the most significant individuals within the global Rosewood community. This manifests through the privileged access owners receive to the best of Rosewood worldwide: from preferred rates and benefits across the global network of properties, to personal lifestyle curation and travel concierge, to exclusive event invitations.
Sales at Rosewood Residences Beverly Hills are spearheaded by Compass Development Marketing Group in partnership with Sally Forster Jones of Compass and Tomer Fridman of Christie’s International Real Estate SoCal. Pricing for residences is approximately $10 million to $45 million.
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Rosewood Residences Beverly HillsSanta Monica BlvdLos Angeles, CA United States
