The Ava Hotel, Curio Collection by Hilton, is now accepting reservations for stays beginning September 22, 2025, with the likelihood of an earlier opening in the summer as the hotel nears completion. Located next to Paso Robles’ historic town square, the highly anticipated 151-room boutique hotel introduces a bold new chapter for hospitality in California’s growing Central Coast wine region. Marrying design-forward sensibility with a strong sense of place, The Ava is poised to become both a destination for travelers and a dynamic social hub for the Paso Robles community.
Among the hotel’s most anticipated offerings is its signature dinner and weekend brunch restaurant EMRE, concepted by beloved local Chef Julien Asseo, known for his acclaimed Paso Robles restaurants Les Petites Canailles and S’Aranella. EMRE brings a Mediterranean-inspired culinary perspective rooted in the Central Coast, featuring a bold, fire-forward menu that draws from the coastal regions of North Africa, Greece, and Spain. Anchored by a custom-built open grill and open kitchen, EMRE will serve dishes family-style, all touched by wood flame and crafted from local ingredients. The beverage program offers global sophistication and regional charm, from complimentary Mediterranean-style aperitifs upon arrival to a thoughtfully curated wine list highlighting international labels and Central Coast favorites. The interiors, envisioned by Sormeh Rienne, reflect sun-drenched Mediterranean villages and Paso’s pastoral character, creating an atmosphere of warmth, style, and relaxed elegance.
In addition to EMRE, The Ava Hotel will debut Pine Street Bistro, a relaxed indoor-outdoor eatery located off the lobby offering craft cocktails, fireside seating, and a welcoming, year-round gathering place. The hotel will also introduce Paso’s first and only rooftop bar and pool, complete with panoramic views, private cabanas, fireside lounges, and a shareable menu of fresh, seasonal dishes and cocktails, creating Paso’s premier golden hour destination and a new favorite for locals and visitors alike.
Spanning four stories, The Ava Hotel features 151 guest rooms and suites that reflect the natural beauty of the region through layered textures, earthy tones, vintage accents, and warm woods. Accommodations range from standard rooms to pool deck-level retreats and spacious suites, each designed to feel both elevated and authentic to the spirit of the Central Coast. Ground-level retail storefronts further activate the neighborhood, encouraging guests to explore and engage with the heart of downtown Paso Robles.
For events, The Ava offers over 3,000 square feet of flexible event space including the Tablas Ballroom with its spacious pre-function area, and the Rooftop Terrace, an unforgettable venue for weddings, celebrations, and corporate gatherings framed by sweeping views of the surrounding wine country. Whether hosting a milestone occasion or planning an intimate celebration, The Ava’s thoughtful venues and bespoke hospitality provide an exceptional setting.
Blending mid-century modern architecture with elevated culinary experiences and community-driven programming, The Ava Hotel redefines what it means to stay in Paso Robles. Guests will find an upscale yet approachable escape that feels as rooted in the destination as it is thoughtfully designed. Whether in town for wine tasting, a weekend getaway, or a special celebration, The Ava offers a distinctly Paso Robles experience—fresh, familiar, and entirely unforgettable.
Reservations for The Ava Hotel Paso Robles are now open online here, with rates starting at $225 per night.
Hotel website
The Ava Hotel944 Pine StPaso Robles, CA 93446United States
+1 820 206 5635
