Warner Bros. Discovery’s former spokesperson Nathaniel Brown has been hired to serve TikTok‘s global corporate communications chief.
He’s based in New York and reports to Zenia Mucha, who was appointed to the newly formed role of chief brand and communications officer in 2023. Her team is responsible for TikTok’s global marketing and communications strategies.
“I’m happy to announce we’ve hired a new global head of corporate comms,” Mucha, who spent two decades as Disney’s top spokesperson prior to joining TikTok, wrote in a note to staff. “Nathaniel Brown joins us today to lead this important function.”
Brown, who ran PR for Discovery and then Warner Bros. Discovery once the two companies merged in 2022, was the top communications official for CEO David Zaslav. Brown, a respected communications veteran, exited his post in 2024 after a five year stint. During his time at the company, he was responsible for overseeing the PR strategy for Max’s relaunch after HBO Max and Discovery+ combined their streaming services. Prior to joining Discovery in 2019, Brown worked at 21st Century Fox as senior VP of corporate affairs and media relations for eight years.
More to come…